Every year, the affiliate industry moves fast. New brands launch, fresh partnerships form, and new ideas shake up how we all work. But one thing that’s always been clear? Some of the most impactful vo
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AI is already reshaping how consumers discover products. What’s far less clear is what that means for affiliate marketing, publisher economics, and partner value over the next 18 to 24 months. At Affi
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Card-linked offers (CLO) are everywhere right now. Banks, wallets, and reward apps promise highly engaged audiences, cookie-free tracking, and incremental revenue at the moment of purchase. For affili
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Cyber Monday is usually about consumers hunting for great deals. But for networks, agencies, publishers, and SaaS platforms working in affiliate and partnership marketing, it’s also one of the smartes
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The Affiliate Attribution Wake-Up Call Brands Can’t Ignore Black Friday is weeks away and affiliate budgets are about to surge. Yet there’s a major problem most brands are sleepwalking into: Your af
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Planning your trip to Affilifest? Whether you’re after seaside views, budget-friendly beds, or a boutique stay worth showing off on Instagram, Margate’s got you covered. To make things easy, we’ve pul
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Why Trust Is Affiliate Marketing's Most Fragile Currency Trust is everything in affiliate marketing and it's under pressure. Voucher code sites, brand partners and top tier publishers rely on consiste
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Affiliate marketing strategy lives or dies on three foundations that rarely make the keynote: tracking, validation, and payment speed. When those slip, you lose sales attribution, publishers lose conf
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1. Audit Last Year's Results and YTD Performance Every good plan should start with an audit! Begin by identifying your top-performing affiliates in 2025, highlighting those who have performed well dur
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Perception vs. Reality: Affiliate Marketing Has Grown Up "Why would we spend that much on an end-of-funnel channel?" It's a line Sinead Lambert, Head of Partnerships at Proton AG, hears far too often.
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