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Rachel Said
Head of Affiliate and Partner Marketing,
Genie Goals
Rachel Said is Head of Affiliates and Partner Marketing at Genie Goals, an award-winning agency specialising in Affiliate Marketing, PPC, and Paid Social. With 14+ years of experience, including six years at Awin and now as an agency channel lead, Rachel focuses on a holistic, sustainable affiliate approach. She ensures e-commerce brands align affiliate partnerships with business goals. Rachel contributes to panels at events like PI Live, judges the Performance Marketing Awards, and appears on podcasts.
Sessions
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01-May-2025Hall By the SeaPANEL: How Can Affiliates Build A Value Proposition that Differentiates them from Google and Facebook