Workshop: A dive into how tracking works… and sometimes goes wrong!

30 Apr 2025
The Space, Margate
Content

Please note! This workshop is NOT taking place @ Dreamland.  It is being held at The Space, 39-41, Top Floor, High St, Margate CT9 1DX.

 

The workshop will cover all the tracking basics:

  • The technologies of tracking:
    • First party tracking methods
    • What happens on the handover
    • The ‘Memory Cookie’
    • How tracking goes wrong
  • Consent platforms and tracking
  • The APMA research on tracking
  • Auditing and reports for smoother communication

Limited to 60 attendees! Sign up through the app.

Speakers
Lorena Brazil
Lorena Brazil, Head of Client Services and Operations - Moonpull
James Penney
James Penney, Customer Success Executive - Moonpull