PANEL: Navigating the UK’s £4.4bn Retail Media Boom with Strategic Performance Marketing
Spend within retail media is set to exceed £4.4bn in the UK by the end of 2025. Navigating the buzz around retail media and understanding how this works for your brand can be a daunting task. But by using the very foundations that has made the performance marketing channel so successful, we can create high performance retail media opportunities that are open to all, regardless of sector, brand size or audience profile. This session will give you the opportunity to hear success stories and insights learned from brands that have been early retail media adopters through the performance channel.